This is what Jennifer does.

Among other things she gets Microsoft products featured in movies and tv programs. Here are two examples:

Extreme Makeover Home Edition

In an episode airing Sunday, March 2nd, Xbox was asked to help a family with 5 children. The family helps “at risk” children in the community as well as mentally challenged adults. The family lives in a 600 square foot home with some of the kids sleeping on the floor to make room for everyone. Their house is in disrepair, and this is where Xbox comes in.
Currently the EMHE team is working on a home in West Virginia. The family has 5 children all from the ages of 13-16. One of the focal points of the home is going to be a HUGE entertainment center in the living room-- complete with a 60" plasma TV, stereo, etc. They would like to incorporate Xbox 360 into this entertainment set up and will highlight all the items that are donated to the family.

We pulled together an Elite, new accessories, and copies of Guitar hero as well as other appropriate E & T rated games.

My Dad is Better than your Dad

We provided prizing for the new NBC show “My Dad is Better than your Dad” and received great verbal mentions as well as product shots on the premier last night. We didn’t pay any fee for this placement & have been assured by production that we will receive mentions (at a minimum) in every episode. We’ll pull viewership numbers & will have some footage shortly. Keep an eye out for it next week!

Here’s a synopsis:
"My Dad Is Better Than Your Dad," premiering on Monday, February 18 (8-9 p.m. ET), is a fun-filled, family-friendly competition series from the producers of "Are You Smarter Than a 5th Grader?" (Mark Burnett Productions) and NBC’s "The Biggest Loser" (Reveille). The series will finally prove the familiar schoolyard boast -- "My dad is better than your dad!"
Hosted by Dan Cortese ("MTV Sports," "What I Like About You"), the high-energy series features dads and their respective 8 to12-year-old sons or daughters at the forefront of the action -- leading them in exciting larger-than-life challenges testing dad’s strength, smarts and their ability to work as a team. Ultimately, the triumphant dad will strut away with the all-important bragging rights and the opportunity to compete in the "money" round, with a chance to win up to $50,000.